数字力场佘宗明：网红儿童附加值高，需重塑儿童权益保护优先共识

Core Viewpoint - The phenomenon of "internet celebrity children" raises significant concerns regarding the protection of minors, emphasizing that children should not be treated as commodities but as individuals deserving of protection [1][5]. Group 1: Industry Insights - The "internet celebrity children" industry is characterized as a "chewing on the young" phenomenon, where adults exploit children for financial gain, driven by low content production costs and the high value of children's attention [5]. - The popularity of content featuring children reflects the "infantile retention" theory, indicating a deep-seated preference for youthful content among audiences, which can lead to distortions when commercialized [5]. Group 2: Risks and Challenges - Children often participate in the production of internet celebrity content passively and without awareness, leading to potential physical and psychological harm, including exposure to online violence and risks of personal information leakage [5][6]. - The intense filming schedules and commercial pressures can disrupt children's education and well-being, with adults in the industry often struggling to adapt to slower, more sustainable methods after initial financial success [5]. Group 3: Recommendations for Protection - To safeguard the childhood of "internet celebrity children," there is a call for a societal consensus prioritizing children's rights, advocating for a return to a more traditional understanding of childhood [5][6]. - Legal measures should prohibit commercial activities involving young children, such as live streaming and endorsements, while platforms should implement stricter content review standards and prioritize educational content for child users [6][7]. - Family and educational institutions are encouraged to incorporate online rights protection for minors into their curricula, fostering long-term improvements in digital literacy among children [7].