视觉中国2024年财报：营收微增3.89%，净利润下滑18.17%，AI战略布局成亮点

Core Insights - Visual China reported a total revenue of 811 million yuan for 2024, reflecting a year-on-year growth of 3.89%, a significant slowdown compared to the 11.94% growth in 2023 [4] - The net profit attributable to shareholders was 119 million yuan, down 18.17% year-on-year, primarily due to increased investment income from the acquisition of Guangchang Creative in the previous year [4][5] - The company achieved a non-recurring net profit of 113 million yuan, which represents a year-on-year increase of 3.80%, indicating an improvement in core business profitability [4] Revenue and Profitability - The gross profit for Visual China was 380 million yuan, showing a decline of 5% year-on-year, indicating pressure on cost control [4] - The main business remains focused on visual content copyright trading and creative customization services, with AI technology enhancing service capabilities and user experience [4][5] AI Technology and Business Expansion - Visual China actively advanced its AI strategy in 2024, establishing a development strategy of "AI intelligence + content data + application scenarios" [5] - The sales revenue from the audio-visual business increased from 26% of total revenue in 2023 to 34% in 2024, becoming a new growth engine for the company [5] - The company entered the 3D content service market through strategic investments, with over 2 million registered users on CG Model Network and more than 1 million tradable 3D model assets [5][6] Content Security and Copyright Protection - Visual China faces significant challenges in content security and copyright protection, establishing a content security committee and implementing a tiered review mechanism [7] - The company launched a copyright review system that intercepted nearly 200,000 risky works, but the number of complaints increased by 66.1% year-on-year, indicating ongoing pressure in copyright protection [7] - Increased investments in content security have raised operational costs, with 37,000 violations removed and 453 violators dealt with during the reporting period [7]