北京稻香村端午产品应节上市

Group 1 - Beijing Daoxiangcun has launched 9 flavors of packaged zongzi for the upcoming Dragon Boat Festival, including two new flavors: "Peking Sauce Pork Zongzi" and "Five-Color Zongzi" [1] - The company offers a variety of exquisite zongzi gift boxes, including "Nine Sons Zongzi," "Daoxiang Zongqing," and "Beijing Xiangzong," which reflect the cultural significance of the festival [1] - Traditional snacks such as "Wudu Cake" and "Zhuangyuan Cake" have also been introduced, showcasing cultural charm through traditional cuisine [1] Group 2 - In addition to packaged zongzi, Beijing Daoxiangcun has introduced hot fresh zongzi in over ten stores, including new flavors like "Eight Treasure Bamboo Tube Zongzi" [2] - The company has made its Dragon Boat Festival products available on online platforms, enhancing consumer convenience [2] - A series of promotional activities, including giveaways and discounts, will be conducted both online and offline to create a festive atmosphere and improve shopping experience [2]