Sou Hu Cai Jing·2025-04-27 06:12Market Share Overview - In 2024, the air conditioning market share in China shows Midea leading with 28.87%, followed by Gree at 25.46%, and Xiaomi at 11.82% [1][3] - The combined market share of Midea and Xiaomi reaches an impressive 40%, indicating a significant shift in market dynamics [3] Competitive Landscape - Gree, traditionally seen as the market leader, has been surpassed by Midea, marking a notable change in the competitive landscape [3][5] - Xiaomi's rapid rise to the third position highlights its successful entry into the air conditioning market, with plans to become a top player by 2030 [5][9] Strategic Moves and Responses - Xiaomi has completed its full product line deployment in air conditioning and aims to compete with global benchmarks [5] - Gree's struggles in diversifying into mobile phones contrast with Xiaomi's successful expansion into home appliances, further emphasizing the competitive pressure on Gree [9] Historical Context - The rivalry between Gree and Xiaomi dates back to a 2013 wager, with Gree initially emerging victorious in 2018, but Xiaomi has since outpaced Gree in market performance [7][9] - The ongoing competition has led to public confrontations, particularly from Gree's CEO, highlighting the intense rivalry and the stakes involved [7][9]