Xuerong Biotechnology(SZ:300511) Shang Hai Zheng Quan Bao·2025-04-27 19:19Core Viewpoint - The company, Xue Rong Biological Technology Co., Ltd., has reported a significant decline in revenue and a net loss for the reporting period, attributed to a weak consumer market and increased competition in the edible mushroom industry [11]. Company Overview - The company is a modern agricultural enterprise that relies on biotechnology to produce edible mushrooms through industrialized methods, aiming to become a leader in China's edible mushroom industry while prioritizing food safety and product quality [4]. - The company has established comprehensive edible mushroom factories in various regions including Jilin, Shandong, Jiangsu, Guangdong, Guangxi, Sichuan, Guizhou, Gansu, and Thailand [4]. Main Products - The primary products include: - Enoki mushrooms, known for their rich amino acid content [6] - King oyster mushrooms, recognized for their unique flavor and nutritional benefits [8] - Shiitake mushrooms, a popular edible fungus with significant market demand [9] - Velvet antler mushrooms, which are noted for their health benefits [10] Financial Performance - The company achieved operating revenue of 2.162 billion yuan, a year-on-year decrease of 15.70%, and reported a net loss attributable to shareholders of 617 million yuan [11]. - The decline in performance is attributed to a weak overall consumer market, intense competition, and a proactive reduction in business scale leading to decreased capacity utilization and increased unit costs [11]. Sales and Distribution Model - The company primarily sells its products through distributors and directly to supermarkets, chain restaurants, and fresh food delivery platforms, utilizing a buyout sales model where the sales risk is borne by the distributors or customers [12]. - The pricing strategy involves daily market analysis and adjustments based on supply and demand dynamics [14]. Procurement and Production Model - The company employs a centralized procurement model for raw materials, primarily agricultural by-products, minimizing dependency on suppliers [18]. - The production of mushrooms is conducted in a factory setting using controlled environmental conditions to optimize growth [21]. Important Events - On March 12, 2025, the company announced a framework agreement for a change in control, involving the transfer of shares from the current controlling shareholder to Shanghai Wanzihong Intelligent Technology Co., Ltd., pending regulatory approval [23].