Group 1: Core Concept - The hotel industry is under pressure in the second half of 2024, but the company focuses on "new quality productivity" to innovate and optimize hotel resources and functions, adapting to market changes and technological advancements [1][3]. Group 2: Technological Integration - The company is integrating emerging technologies such as artificial intelligence and big data into its hotel operations, enhancing customer service and operational efficiency. For instance, the Beijing Litian Huayuan Hotel employs smart robots for guest inquiries and meal delivery, while the Beijing Baochen Hotel utilizes temperature control and building automation systems to monitor energy consumption [1][2]. Group 3: Green Sustainable Development - Green sustainable development is a key focus for the company's hotels, embedding environmental responsibility into their operational strategies. Initiatives include reducing plastic use, recycling waste materials, and training staff on energy-saving practices, which not only lower operational costs but also enhance brand image [2][3]. Group 4: Customer Experience Optimization - The company is adapting to changing consumer demands by extending management boundaries and enhancing customer experiences. For example, the Mianyang Sheraton Hotel targets the family market with one-stop travel services, while the Beijing Baochen Hotel focuses on providing comprehensive services for international guests, thus increasing market competitiveness [3]. Group 5: Future Directions - The company plans to continue leading with "new quality productivity," exploring and implementing innovative practices to contribute to the transformation and upgrading of the hotel industry [3].
首开股份:聚焦新质生产力 科技赋能+绿色转型重塑酒店业务竞争力