惠普大中华区总裁庄正松：唯有重视客户，才能在复杂环境中保持竞争力

Core Insights - HP launched nine new models of the Jet series duplex laser printers at the Spring 2025 printer product launch and partner conference, marking a significant technological innovation and localization strategy upgrade in the commercial printing sector [1] - HP's long-term strategy emphasizes the importance of the Chinese market, despite short-term impacts from economic conditions and trade tensions [1][2] Group 1: Market Position and Strategy - HP's A4 laser printer and multifunction printer shipments in China have exceeded 66 million units since entering the market in 1983, with a market share of 16.6% in 2024, ranking first [2] - The company aims to maintain its "Made in China" strategy while potentially adjusting some manufacturing operations to the U.S., ensuring that most components still come from China [2] Group 2: Product Development and Customer Focus - The new Jet series printers are designed to meet the diverse printing needs of industries such as healthcare, finance, and education, reflecting HP's user-centric product philosophy [4] - HP's global president of laser printing emphasized the commitment to leveraging leading printing technology and localized manufacturing to provide intelligent and reliable printing solutions [3]