Core Insights - The Hongqi brand showcased multiple models at the 2025 Shanghai Auto Show, focusing on new energy and intelligent technology, including the H5 PHEV, the new 9 series flagship model, the first new energy off-road vehicle, and the flying car "Tianxian No. 1" [1] - In 2024, Hongqi's annual sales reached 400,000 units, marking a milestone in the brand's history, with a target of 500,000 units for 2025, aiming for new energy vehicle sales to double to 250,000 units, representing 50% of total sales [3] - Safety is a core focus for Hongqi, with new models featuring military-grade materials and advanced safety technologies, including L3-level intelligent driving and a fully controlled chassis [7] - The brand emphasizes a "human-machine co-driving" philosophy, ensuring that technology does not mislead consumers, and aims to maintain this approach even as it enters the industry's top tier [8] - Hongqi announced the launch of the "Hongqi Off-Road Ecosystem Co-Creation Plan" and the "Hongqi Off-Road Vehicle Naming Collection Plan," alongside the upcoming first flight of the flying car "Tianxian No. 1" [11] - The brand's commitment to safety and quality is evident, with statements highlighting that safety is the highest luxury, and the company aims to set industry standards rather than merely meet them [13]
以安全为基,红旗诠释新豪华
Zhong Guo Qi Che Bao Wang·2025-04-28 07:28