Qian Zhan Wang·2025-04-28 08:26Core Insights - The Chinese women's footwear market is projected to exceed 220 billion yuan in 2024, following a market size of over 215 billion yuan in 2023, with a compound annual growth rate of 1.20% over the past four years [1][3]. Market Overview - The women's footwear industry includes products made from leather, synthetic leather, textile materials, and rubber, categorized into men's, women's, and children's shoes [1]. - Low-top shoes and boots are the primary consumer products in the Chinese women's footwear market, with low-top shoes accounting for over 45% of the market share in 2023 [3]. Competitive Landscape - The domestic women's footwear market is highly competitive, featuring numerous brands, including both global and local players such as Red Dragonfly, Qianbaidu, Daphne, and Belle [4]. - Most domestic fashion and casual brands focus on diversified business strategies, covering high heels, sports shoes, and casual shoes, while sports brands primarily emphasize sports shoes and extend into casual and flip-flop segments [4].