Core Viewpoint - Mousse Co., Ltd. (001323.SZ) has demonstrated resilient growth in a competitive home furnishings market, achieving significant financial results in its 2024 annual report [2] Financial Performance - In 2024, Mousse achieved a revenue of 5.603 billion yuan and a net profit attributable to shareholders of 767 million yuan, maintaining a high level of profitability [2] - The net cash flow from operating activities reached 1.09 billion yuan, with basic earnings per share at 1.95 yuan [2] - The company announced a cash dividend of 10 yuan per 10 shares (before tax) to all shareholders, totaling an estimated 394 million yuan, alongside a previously implemented dividend of 7.5 yuan per 10 shares, leading to a total cash dividend of 689 million yuan for the year [2] Product Performance - The revenue from the mattress segment was 2.679 billion yuan, showing a year-on-year growth of 3.78%, making it a key driver of revenue growth [3] - The bed frame segment generated 1.665 billion yuan, remaining stable compared to the previous year [3] - Sofa and bedding segments reported revenues of 431 million yuan and 404 million yuan, respectively, experiencing declines of 0.42% and 7.47% [3] Strategic Focus - Mousse plans to continue focusing on the health sleep sector in 2024, enhancing core competitiveness through product innovation, operational efficiency, and brand upgrading [3] - The company aims to deepen product iteration and create a differentiated product matrix, utilizing package strategies to attract younger consumers and activate existing customer demand [3] - Operationally, Mousse is implementing lean production and refined management to reduce costs and increase efficiency, while also enhancing online traffic to empower terminal sales [3] - The brand strategy emphasizes establishing a reputation as a health sleep expert, improving user loyalty and brand premium through high-quality products and premium services [3]
慕思股份 2024 年年报发布：营收利润双稳健，现金分红回馈股东