Amazon launches first Kuiper internet satellites in bid to take on Elon Musk's Starlink
AmazonAmazon(US:AMZN) CNBC·2025-04-28 23:02

Core Insights - Amazon has successfully launched the first batch of its Project Kuiper internet satellites, marking a significant step in its efforts to compete with Elon Musk's Starlink system [1][2][3] Launch Details - A United Launch Alliance rocket carrying 27 Kuiper satellites lifted off from Cape Canaveral Space Force Station in Florida [2] - The satellites are expected to separate from the rocket at approximately 280 miles above Earth's surface, where Amazon will confirm their ability to maneuver and communicate [3] Project Timeline and Goals - Amazon's Kuiper project aims to establish a constellation of 3,236 satellites, with a Federal Communications Commission deadline requiring 1,618 satellites to be operational by July 2026 [4] - The first mission initiates a series of launches necessary for meeting this deadline [4] Investment and Partnerships - Amazon has secured over 80 launches with various partners, including ULA, SpaceX, Arianespace, and Blue Origin, to deploy its satellites [5] - The company is investing up to $10 billion to develop the Kuiper network, with plans to begin commercial services later this year [5] Financial Outlook - Amazon CEO Andy Jassy indicated that while initial investments in Kuiper will be substantial, the project is expected to generate meaningful operating income and return on invested capital in the future [6] - Investors are anticipated to seek updates on capital expenditures related to Kuiper during Amazon's upcoming first-quarter earnings report [6]