Core Viewpoint - The experiment conducted by Afina's owner revealed that American consumers are unwilling to pay significantly higher prices for "American-made" products compared to "Asian-made" alternatives, despite claims of supporting local manufacturing [1][3][10]. Group 1: Experiment Details - Afina's owner, Ramon van Meer, set up a pricing experiment with two options for the same showerhead: one priced at $129 for "Asian-made" and another at $239 for "American-made," which is nearly double the price [2][5]. - During the experiment, approximately 25,650 American consumers visited the purchase page, with 3,560 adding the "Asian-made" version to their carts and 584 completing the purchase, while the "American-made" version had only 24 add-to-carts and zero purchases [2][5]. Group 2: Economic Context - The experiment's results highlight a disconnect between consumer intentions and actual purchasing behavior, indicating that high prices for American-made goods are not supported by consumer willingness to pay [5][10]. - The owner criticized the current economic conditions in the U.S., stating that inflation has made "American-made" products a luxury that many consumers cannot afford [6][9]. Group 3: Manufacturing Challenges - Van Meer expressed challenges in localizing production, citing issues such as lack of manufacturing capacity and skilled labor in the U.S. [8][9]. - Despite efforts to find alternative manufacturing locations, the reliance on Chinese suppliers for materials remains significant, indicating that the supply chain is still heavily dependent on Asia [8][9]. Group 4: Consumer Sentiment - Feedback from consumers on social media echoed the experiment's findings, with many stating they prioritize lower prices over the origin of products, reinforcing the notion that price sensitivity is a major factor in purchasing decisions [10][11]. - The sentiment reflects a broader skepticism about the feasibility of reviving American manufacturing without substantial investment in infrastructure and workforce development [11].
0人付款!美国人买美国货还是中国货?结果扎心了……
Guan Cha Zhe Wang·2025-04-29 04:29