我国跨境电商B2B出口今年预计增至6.9万亿元

Core Insights - The report titled "China Cross-Border E-Commerce B2B Export Development Report (2025)" highlights the growth and trends in China's cross-border e-commerce B2B exports, analyzing various dimensions such as scale, platforms, operational models, product categories, destination countries, and the entire industry chain [2] Group 1: Market Scale and Growth - China's cross-border e-commerce B2B export scale is projected to reach 6.9 trillion yuan by 2025, indicating a consistent growth trend [3] - In 2023, tools and equipment accounted for the largest product category in China's cross-border e-commerce B2B exports, representing 27.6% of total exports, followed by textiles at 17.2% [3] - The top ten destination countries for China's cross-border e-commerce B2B exports show a mix of stable mature markets and emerging markets, with Southeast Asia and the Middle East becoming new growth engines due to policy benefits and logistics upgrades [3] Group 2: Development Drivers - New technologies, particularly artificial intelligence, are leading the industry development by enhancing the digitalization and intelligence of the cross-border e-commerce supply chain, thus improving export efficiency [4] - There is a growing acceptance among overseas companies for digital sales methods, with 66% of B2B decision-makers considering digital marketing more important than traditional marketing, and 83% of decision-makers willing to purchase up to $10 million worth of goods online [4] - The Chinese government has introduced a series of supportive policies at both national and local levels to promote the development of cross-border e-commerce B2B [4] - The digitalization process among foreign trade enterprises is accelerating, with over 30% of these enterprises now using digital tools, and some industry clusters reporting usage rates exceeding 60% [4] Group 3: Future Trends - The scale of cross-border e-commerce B2B exports in China is expected to continue expanding, with an increasing variety of product categories and a faster rise in the proportion of technology-intensive products [4] - The market is transitioning from price competition to brand competition, with traditional manufacturing enterprises restructuring their supply chains to engage more in cross-border e-commerce [5]