金融街： 多元业务协同发展，保障现金流安全

Core Viewpoint - In 2024, the real estate market in China is showing signs of recovery due to a series of policy measures aimed at stimulating demand and improving supply, leading to a more favorable environment for companies like Financial Street [1][7]. Financial Performance - Financial Street reported a revenue of 19.075 billion yuan in 2024, a year-on-year increase of 51.74%, while the net profit attributable to shareholders saw a loss due to various factors including declining gross margins and asset impairment [1]. - The company achieved a sales contract amount of approximately 19.45 billion yuan and a sales area of about 1.212 million square meters, ranking 47th among China's real estate companies by sales [2]. Operational Strategy - The company emphasizes cash flow safety as a primary goal, focusing on sales, operations, and financing to optimize its capital management system and maintain a stable asset-liability structure [2][3]. - Financial Street plans to enhance its sales efforts, manage costs, and promote asset turnover to ensure stable operations in 2025 [4]. Asset Management and Diversification - The asset management business is becoming increasingly important, with a focus on high-quality assets in core cities, achieving over 90% occupancy rates in several properties [5][6]. - The cultural tourism segment is emerging as a new growth engine, with the Mutianyu Scenic Area seeing a 34% increase in visitors and a 28% rise in revenue in 2024 [6]. Industry Outlook - The real estate industry is transitioning towards high-quality development, with companies like Financial Street leveraging their diversified business models to capture structural opportunities [7]. - The ongoing transformation in the real estate sector is expected to create a benchmark for proactive transformation among listed companies, positioning Financial Street for higher quality growth [7].