2024年业绩承压，宏辉果蔬多措并举持续提升盈利能力

Core Viewpoint - Honghui Fruits and Vegetables (603336.SH) reported a slight decline in revenue and a significant drop in net profit for 2024, indicating challenges in its core business segments [2] Financial Performance - The company achieved a revenue of 1.08 billion yuan in 2024, a year-on-year decrease of 0.52% [2] - The net profit attributable to shareholders was 18.30 million yuan, down 23.59% year-on-year [2] - Revenue from the fruit business segment decreased by 0.23%, while the edible oil segment saw a substantial decline of 45.83%, with a gross margin close to zero at 0.06% [2] - The food and meat trading segments experienced revenue growth of 0.36% and 10.76%, respectively, but both remained in a loss position with gross margins of -3.21% and -3.46% [2] Strategic Initiatives - The company plans to enhance cost control, optimize resource allocation, and improve operational efficiency to manage operational costs [2] - Honghui Fruits and Vegetables aims to focus on its core business while actively pursuing strategic transformation and business structure adjustments [3] - The company intends to accelerate capacity building in the food manufacturing sector and introduce high-value-added products like frozen hot pot ingredients [3] Market Adaptation - In response to the significant decline in the edible oil business, the company is closely monitoring market dynamics and competitors, adjusting business strategies, and optimizing product structures [3] - The company is exploring new sales channels and market opportunities to meet the diverse needs of consumers [3] Supply Chain Management - Cold chain storage is viewed as a critical measure to enhance supply chain stability and reduce losses, with ongoing investments in this area [3][4] - The company plans to increase investment in cold chain storage to improve scale and efficiency in line with business development needs [3] Risk Management - The company is strengthening agricultural risk management and disaster reduction efforts to enhance farmers' awareness and capabilities [4] - A diversified upstream supply network is being established to mitigate risks associated with local disasters affecting raw material supply [4]