Luckin Coffee(US:LKNCY) Xin Lang Cai Jing·2025-04-29 11:29Core Viewpoint - Luckin Coffee reported strong financial performance in Q1 2025, with significant revenue growth and operational efficiency improvements, positioning itself well in the competitive coffee market in China [1][2]. Financial Performance - Total net revenue for Q1 2025 reached 8.865 billion RMB, representing a year-on-year increase of 41.2% [1]. - Gross Merchandise Value (GMV) for the quarter was 10.354 billion RMB [1]. - GAAP operating profit surged to 737 million RMB, with an operating margin of 8.3% [1]. Store Expansion - The total number of stores reached 24,097 by the end of Q1, with a net increase of 1,757 stores during the quarter, reflecting a 7.9% increase from Q4 2024 [1]. - In the Chinese market, there was a net addition of 1,743 stores, bringing the total to 24,032, including 15,541 self-operated and 8,491 partnered stores [1]. - Internationally, the company added 14 stores, totaling 65, with 57 self-operated in Singapore and 8 franchised in Malaysia [1]. Product Performance - The popular product, the "Fresh Coconut Latte," achieved cumulative sales of 1.3 billion cups since its launch four years ago [1]. - A new product, "Fresh Brew Jasmine," reached a peak daily sales of 1.67 million cups in March [1]. Customer Engagement - The average monthly active customer count reached 74.27 million, a year-on-year increase of 24.0%, with a total of approximately 355 million cumulative transaction customers by the end of Q1 [2]. Sustainability Initiatives - Luckin Coffee's flagship store in Beijing received the highest LEED ID+C Platinum certification for green buildings, while its standardized LEED store model achieved Gold certification [2]. Strategic Focus - The CEO emphasized the company's commitment to providing high-quality products at competitive prices, focusing on market share growth and leveraging scale advantages to maintain industry leadership and drive sustainable long-term growth [2].