Mark Zuckerberg's Meta takes on ChatGPT with launch of standalone AI app

Core Insights - Meta Platforms has launched a standalone app for its Meta AI assistant, aiming to increase its usage beyond existing platforms like WhatsApp, Instagram, Facebook, and Messenger [1][12] - This move is part of CEO Mark Zuckerberg's strategy to enhance the company's competitive position in the AI sector against rivals such as OpenAI and Google [2] - The new app will offer personalized responses based on user-specific data from Facebook and Instagram accounts [8] Product Development - The Meta AI assistant is powered by Llama 4, Meta's latest large language model, which is designed to compete with advanced models from OpenAI, Google, Deepseek, and Anthropic, featuring improved reasoning and multilingual capabilities [9] - The standalone app will integrate with Meta's AI glasses and merge with an existing companion app [9] Future Plans - Meta is set to host its first AI developer event, LlamaCon, focusing on its Llama family of AI models [9] - The company plans to test a paid subscription for advanced versions of the AI chatbot in the second quarter, although significant revenue from this service may not materialize until next year [10][14]