煌上煌荣获“荣昌卤鹅推广企业”

Core Viewpoint - The event marks the launch of the 2025 Rongchang Goose Non-material Cultural Heritage Food Consumption Season in Chongqing, with Huashanghuo being recognized as the "Promoting Enterprise of Rongchang Goose" due to its strong sales network and commitment to promoting the goose industry [1][11]. Group 1: Event and Recognition - The event took place on April 30, showcasing the Rongchang Goose and its cultural significance [1]. - Huashanghuo was awarded the title of "Promoting Enterprise of Rongchang Goose" for its efforts in developing the industry [1]. Group 2: Product Quality and Consumer Reception - The Rongchang Goose was praised for its tender meat, chewy skin, and authentic flavor during the tasting event [5]. - The collaboration between Huashanghuo and Rongchang Goose has been recognized for enhancing the dissemination of traditional Chinese cuisine [5]. Group 3: Production and Technology - The Huashanghuo Chongqing Rongchang base is one of eight national bases, covering 120 acres with an annual production capacity of 10,000 tons of marinated products [7]. - The company utilizes over 30 years of experience in marinated food development and advanced production lines to ensure consistent quality and flavor while maintaining traditional recipes [7]. Group 4: Marketing and Sales Strategy - Huashanghuo plans to create a nationwide sales network starting from Rongchang, with dedicated sales areas in local stores and online platforms [9]. - The marketing strategy includes leveraging social media platforms for promotional activities to enhance the visibility and reputation of Rongchang Goose [9]. Group 5: Future Development - The recognition as a promoting enterprise is a significant step in Huashanghuo's strategy to preserve local cuisine and explore new growth opportunities in the marinated food sector [11]. - The company aims to develop a sustainable model for integrating non-material cultural heritage with industry, promoting the industrialization and national expansion of local delicacies [11].