设备焕新正当时！华为服务春日礼遇火热进行中

Core Insights - User experience has become a key competitive factor for brands in the rapidly evolving tech product landscape [1] - Huawei launched the "Spring Service Benefits" campaign from April 15 to May 15, offering various discounts and services to enhance customer satisfaction [1] Group 1: Service Offerings - Huawei provides a limited-time 8.8% discount on core components with high repair rates, such as screens, batteries, and cameras, allowing users to book appointments via the "My Huawei" app for efficient service [3] - The campaign includes free screen protection film for mobile and wearable devices, addressing concerns about scratches and wear, thus saving users money and providing peace of mind [3] - A special offer allows users to replace the back cover of certain models for just 9.9 yuan, regardless of damage, with limited availability encouraging prompt action [3] Group 2: Emotional Connection - The campaign transforms repair scenarios into emotional connection points between the brand and users, enhancing the overall service experience [4] - Users can enjoy freshly brewed coffee and themed cups while waiting for service, integrating warmth and romance into the experience [4] - The campaign also offers access to 10 e-books through the Huawei Reading app, enriching the user experience during service [4] Group 3: Brand Philosophy - Huawei has established 2,100 service stores and over 20,000 service points nationwide, covering 99% of prefecture-level cities and 92% of counties [5] - The company provides 24/7 online customer service and various self-service channels, including the My Huawei app and official service website, to meet diverse user needs [5] - The "Spring Service Benefits" campaign reflects Huawei's commitment to a consumer-centric service philosophy, showcasing insights and care for user needs through both hardware benefits and thoughtful experiences [5]