
Core Viewpoint - Luzhou Laojiao's 2024 performance report reveals a stable position in the liquor industry but highlights challenges amid deep industry adjustments [2][3] Financial Performance - In 2024, Luzhou Laojiao achieved operating revenue of 31.196 billion yuan, a year-on-year increase of 3.19% [2] - The net profit attributable to shareholders reached 13.473 billion yuan, growing by 1.71%, indicating a slowdown compared to previous years [2] - The company proposed a cash dividend of 45.92 yuan per 10 shares, with a total cash payout of 8.758 billion yuan, representing 65% of net profit [2] Dividend Policy - Luzhou Laojiao announced a three-year dividend plan, committing to cash dividend ratios of no less than 65%, 70%, and 75% for the years 2025-2027, with annual dividends not less than 8.5 billion yuan [2] Product Performance - The core revenue driver remains the high-end product Guojiao 1573, contributing 27.585 billion yuan, nearly 90% of total revenue [3] - However, the fourth quarter revenue of 6.896 billion yuan showed a significant decline in growth rate compared to the first three quarters [3] Inventory Concerns - As of the end of 2024, Luzhou Laojiao's inventory value reached 12.3 billion yuan, with turnover days exceeding 1,100, which is significantly higher than peers like Wuliangye and Fenjiu [3] - The company is investing 4.783 billion yuan in smart brewing technology upgrades to improve inventory turnover efficiency [3] Strategic Challenges - Luzhou Laojiao faces common industry challenges such as consumption segmentation and inventory digestion, while balancing price maintenance and market expansion [3] - The company maintains a gross profit margin of 86.51% and a return on equity of 30.44%, reflecting its strong profitability as a high-end liquor enterprise [3]