Why Starbucks Stock Is Sliding Today

Core Viewpoint - Starbucks reported disappointing fiscal second-quarter earnings, leading to a 7% decline in stock price, despite management's assertion of progress in its turnaround strategy [1][3]. Financial Performance - Comparable sales decreased by 1% in the quarter, with transactions down 2% and a 1% increase in average ticket [3]. - North America saw a 1% decline in comparable sales, while international markets experienced a 2% increase, with flat comps in China [3]. - Overall revenue rose by 2.3% to $8.76 billion, falling short of estimates of $8.83 billion [3]. - Adjusted operating margin fell by 460 basis points to 8.2%, and adjusted EPS was $0.41, down 40% year-over-year and below the consensus estimate of $0.48 [4]. Strategic Focus - The company is prioritizing labor investment over cold-brewing equipment expansion to enhance throughput and customer connection [4]. - CEO Brian Niccol expressed confidence in the "Back to Starbucks" plan as a viable strategy for business turnaround and future opportunities [5]. Market Sentiment - Despite negative comparable sales growth, there is a call for investor patience as Niccol has only been in charge for two full quarters [6]. - The stock sell-off is seen as understandable, but it may be premature to abandon the turnaround efforts [7].