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Visa wants to give artificial intelligence 'agents' your credit card
VisaVisa(US:V) TechXploreยท2025-04-30 19:59

Core Insights - Visa is partnering with leading AI chatbot developers to integrate AI agents with its payment network, aiming to revolutionize online shopping by allowing these agents to make purchases on behalf of consumers [4][6][9] - The initiative is seen as potentially transformational, comparable to the rise of e-commerce, and is expected to enhance the functionality of AI agents beyond their current capabilities [4][5] Group 1: Visa's AI Initiative - Visa is collaborating with companies like Anthropic, Microsoft, OpenAI, and others to enable AI agents to handle transactions, starting pilot projects with broader usage anticipated next year [4][5] - The partnership aims to address technical challenges that have hindered the practical application of AI agents in everyday shopping tasks [5][9] Group 2: Market Positioning - Visa's support for emerging AI companies could enhance their competitiveness against tech giants like Amazon and Google, which are also developing their own AI solutions [6] - The integration of AI agents with Visa's payment system is expected to provide a more seamless shopping experience, particularly for routine tasks like grocery shopping and travel bookings [11][12] Group 3: Consumer Behavior and Trust - Consumers are likely to set spending limits for AI agents, ensuring that they maintain control over transactions, with initial interactions requiring confirmation for purchases [13] - The ability for AI agents to access transaction history with user consent could lead to more personalized recommendations, enhancing the shopping experience [15]