Apple(US:AAPL) CNBC·2025-05-02 16:45Core Insights - The earnings season reveals contrasting performances among technology companies, heavily influenced by President Trump's trade policies and economic uncertainties [1][4]. Group 1: Company Performance - Block provided a disappointing second-quarter profit outlook, indicating a cautious approach for the remainder of the year [3]. - Airbnb reported softness in travel from Canada to the U.S. and issued disappointing guidance [3]. - Apple anticipates an additional $900 million in costs due to tariffs this quarter, complicating future predictions [4]. - Amazon's e-commerce business is feeling pressure from tariffs and trade policies, leading to light guidance for the current quarter [5][6]. Group 2: Advertising Sector - Amazon's advertising business saw a 19% year-over-year increase, providing a positive note amidst broader challenges [7]. - Alphabet reported a year-over-year increase in ad revenue but warned of potential headwinds due to changes in de minimis regulations affecting its ad business in Asia [8]. - Meta's ad revenues exceeded estimates, although some Asian e-commerce retailers have reduced ad spending, impacting overall advertising levels [8]. Group 3: Consumer Sentiment and Broader Economic Impact - Worsening consumer sentiment is affecting various sectors, including airlines and restaurants, with Delta Airlines reducing growth plans and Chipotle citing a slowdown in consumer spending [9]. - The Conference Board's consumer confidence survey indicated a drop in the expectations index to its lowest level since October 2011, suggesting a recessionary outlook [10].