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这个假期,河南消费市场有多“热”?
Sou Hu Cai Jing·2025-05-06 08:00

Group 1: Consumer Market Performance - During the "May Day" holiday, key monitored retail and catering enterprises in Henan achieved a total sales revenue of 18.7 billion yuan, a year-on-year increase of 4.5% [2] - Sales of home appliances, automobiles, and communication equipment increased by 20.6%, 18.8%, and 5.5% respectively compared to the same period last year [2] - The average daily foot traffic in Zhengzhou's top 10 commercial districts reached nearly 800,000, a year-on-year increase of approximately 14%, with daily revenue growing by around 8% [3] Group 2: Tourism and Cultural Consumption - The tourism market in Henan saw a significant increase, with Meituan reporting a 30% year-on-year growth in travel orders during the "May Day" holiday [6] - The number of visitors to major scenic spots in Henan increased significantly compared to last year, with a notable rise in dining orders from non-local tourists, which surged by 189% [6] - The demand for personalized and diverse travel experiences among younger generations is growing, with 45% of travel orders coming from the post-95 generation [9] Group 3: Real Estate Market Dynamics - The "May Day" holiday is a critical marketing period for real estate developers, with many launching promotional activities to boost sales [11] - Various incentives such as discounts and giveaways of home appliances were offered to attract buyers, leading to increased consumer interest in purchasing homes [12][13] - The real estate market in Henan showed signs of stabilization, with a 5.2% increase in sales area for new and second-hand homes in the first quarter compared to the previous quarter [13]