五一假期青岛楼市火不火？记者实探：有楼盘人流量“络绎不绝”，多项目销售数据喜人

Core Viewpoint - Qingdao's real estate market is experiencing a significant uptick in activity following the introduction of 12 new policies aimed at stabilizing and promoting the housing sector, leading to increased consultation and transaction volumes during the May Day holiday [1][3][5]. Market Performance - During the May 1-5 holiday, online consultations for new homes in Qingdao increased by 20% year-on-year and by 15% compared to April's average, while new home transactions rose by 31% year-on-year and by 332% compared to April's average, with a peak daily transaction volume of 194 units, the highest in six months [1][5]. - In April, Qingdao's new home sales totaled 4,708 units, a month-on-month decrease of 42.1%, while second-hand home sales reached 6,881 units, a slight decrease of 0.5%, indicating that second-hand home sales outpaced new home sales [3][4]. Policy Impact - The new policies include increased support for multi-child families, improved housing exchange programs, and reduced loan repayment pressures for young buyers, which have been positively received by the public [3][9]. - Analysts suggest that the favorable policy environment is restoring buyer confidence, particularly in core urban areas, and is expected to lead to a more rational decision-making process among buyers [8][9]. Regional Sales Distribution - In April, the West Coast New Area led new home sales with 1,100 units, followed by other districts such as Chengyang (705 units) and Jimo (444 units) [4]. - For second-hand homes, the West Coast New Area also topped the list with 1,702 units sold, followed by Shibei District (1,164 units) and Chengyang (959 units) [4]. Future Outlook - Analysts predict that the second quarter may see a reversal in the declining sales trend, driven by ongoing policy support and an increase in quality housing supply [8][9]. - The market is expected to transition towards high-quality development, with a focus on product quality and buyer preferences shifting towards better living conditions and amenities [9].