APP断网、官网访问异常，哪吒汽车再成关注焦点

Core Viewpoint - Nezha Auto is facing a new wave of public scrutiny due to issues with its app and website, following previous controversies related to management and operational challenges [2][8]. Group 1: Recent Issues - On May 4, the topic "Nezha Auto App Disconnection" trended on Weibo, with a reading volume of 6.17 million by May 6 [3]. - Users reported problems such as "APP disconnection," inability to use remote control features, and halted data updates on May 2 [3][4]. - The app displayed "network exception" messages, and users encountered "HTTP 502 Bad Gateway" errors when attempting to log in [4][7]. Group 2: Brand Trust and Reputation - The series of technical issues has led to a decline in consumer trust in Nezha Auto's brand, with negative discussions about its "brand vitality" and user base surfacing online [8]. - Previous incidents in April and January also highlighted ongoing issues with the app and website, contributing to a negative perception of the company [7]. Group 3: Company Response and Recovery Efforts - By May 5, the reported issues with the app and website were resolved, with Nezha Auto attributing the problems to a system fault rather than a lack of oversight during the holiday [9][10]. - Nezha Auto's CEO, Fang Yunzhu, has initiated a series of reforms aimed at restoring the company's reputation and operational efficiency, including a plan for employee stock ownership and expansion into international markets [15][16]. Group 4: Future Outlook - Nezha Auto aims to achieve profitability by 2026 and plans to balance its sales between domestic and international markets within the next 2-3 years [15]. - The company has already established partnerships in Bolivia and Indonesia, indicating a strategic push into overseas markets as a growth driver [16].