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淘宝闪购联合饿了么送1亿杯奶茶咖啡;星巴克寻求削减门店升级成本
Guan Cha Zhe Wang·2025-05-06 12:49

Group 1: Tea and Beverage Industry Performance - During the "May Day" holiday, Cha Bai Dao experienced a 50% increase in overall sales compared to the previous period, with some stores seeing sales growth exceeding 1700% and certain scenic area stores achieving a 3000% increase [1] - Nai Xue's Tea reported that some stores saw order volumes increase by over 300% compared to the pre-holiday period, particularly in tourist and transportation hubs [3] - The collaboration between Taobao Flash Sale and Ele.me to give away 100 million cups of tea and coffee has led to significant order volume increases for various tea brands, with some brands experiencing nearly 300% growth in daily orders [2] Group 2: Starbucks Cost Management - Starbucks is considering reducing store upgrade costs, which currently range from $800,000 to $1 million per store, in response to investor concerns about expenses [4] - The company is exploring a new strategy to renovate stores for $150,000 or less, focusing on less drastic changes for well-performing locations [4][5] Group 3: Supply Chain and Client Relationships - Hengxin Life confirmed that Ba Wang Cha Ji is one of its clients, primarily collaborating on paper and plastic food service products [6]