“内生+外引”双轮驱动 宋城演艺旗下景区五一假期热度创新高

Core Insights - During the "May Day" holiday, the company achieved record-breaking visitor numbers and revenue across its 12 scenic spots, with a total of 210 million visitors, a 26% increase year-on-year, and 379 performances, a 24% increase year-on-year [1] - The company reported a revenue of 2.417 billion yuan for 2024, representing a 25.49% year-on-year growth, and a net profit of 1.049 billion yuan [1] - The company holds the highest net profit in the tourism and scenic spot sector, accounting for 63.6% of the total industry profit, with a profit scale 1.75 times that of the other 21 companies combined [2] Financial Performance - The company achieved a net cash flow from operating activities of 1.445 billion yuan in 2024, reflecting a 1.87% year-on-year increase, indicating robust cash flow [1] - The company's gross margin reached 67.6% and net margin was 44.5%, both leading the industry [2] Competitive Advantage - The company has developed a unique model of "theme park + cultural performance," enhancing consumer engagement and creating a replicable growth path [2] - The company has established a strong creative capability and a professional talent team, ensuring project success and operational efficiency across the entire industry chain [3] - The company employs a dual-driven strategy of "internal growth + external introduction," optimizing human resources for cost reduction and efficient operations [3]