投资破亿“短剧”首秀：网络日播放千万，央视总台首播

Core Insights - The micro-drama "Lion City Mountains and Seas," with an investment exceeding 100 million, achieved a viewership rating of over 1 on its launch day, setting a record for the highest popularity among micro-dramas on Tencent Video [1][2][13] Group 1: Performance Data - On its premiere on April 30, "Lion City Mountains and Seas" achieved a viewership rating of 1.530% and a market share of 7.263%, ranking third in the daily ratings [2][3] - By May 5, the drama's total viewership reached 43.607 million, with daily views surpassing 10 million for the first time [10] - The drama ranked third on Tencent Video's hot drama list with a score of 9.4 [10] Group 2: Audience Reception - Audience reviews for "Lion City Mountains and Seas" are mixed, with some praising the attention to detail and strong performances, while others criticize the short format as lacking depth [15] - The drama features a complex character, Liu Zhendong, whose dual identity as a police chief and the son of a gang leader adds to the narrative's intrigue [20][21] Group 3: Cultural and Historical Context - The drama is set against the backdrop of the 1921 "Piglet Riot," reflecting the struggles of Chinese laborers in Southeast Asia [17][18] - The production recreated a 24,000 square meter historical set to authentically depict the 1940s Southeast Asian environment [16] Group 4: Industry Trends - "Lion City Mountains and Seas" represents a trend towards high-investment micro-dramas, with significant production costs aimed at enhancing quality [27][29] - The drama is part of a broader strategy by Longxin Media to develop a series of IPs focused on the Southeast Asian market, indicating a shift in content creation towards regional narratives [26]