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楼市“金三银四”结束 前4月百强房企拿地同比增加26.6%
Zhong Guo Jing Ying Bao·2025-05-07 13:01

Group 1: Market Performance - In the first four months of 2025, the total sales of the top 100 real estate companies amounted to 1,119.86 billion yuan, a year-on-year decrease of 10.2%, with April sales down 16.9% compared to the previous year [1] - The number of companies in the billion-yuan category decreased by three compared to the same period last year, leaving 25 companies with an average sales of 30.82 billion yuan [2] - The average price of new residential properties in 100 cities was 16,764 yuan per square meter in April, showing a month-on-month increase of 0.14% and a year-on-year increase of 2.5% [2] Group 2: Land Acquisition Trends - The total land acquisition amount for the top 100 companies reached 360.8 billion yuan from January to April 2025, reflecting a year-on-year increase of 26.6% [4] - Major cities like Beijing, Hangzhou, and Chengdu saw significant increases in land auction prices, with residential land sales in 22 cities growing by over 40% year-on-year [4] - The Yangtze River Delta region led land acquisition among major city clusters, with the top 10 companies acquiring land worth 114.67 billion yuan [4] Group 3: Strategic Adjustments by Companies - Real estate companies are adopting a cautious approach, focusing on precise investments and prioritizing projects with high revenue certainty [3] - Companies like China Overseas are concentrating on core cities while also exploring opportunities in emerging cities [3] - Marketing strategies have been adjusted to accelerate inventory reduction, with promotional activities launched in several cities during the May Day holiday [3]