Sou Hu Cai Jing·2025-05-08 09:54Employment Changes - Budweiser APAC reduced its workforce from approximately 25,000 employees in 2023 to over 21,000 in 2024, resulting in a decrease of about 4,000 employees, which is a reduction rate of approximately 16% [1] - Yanjing Beer reduced its workforce by 1,440 employees, with total employees dropping from 21,405 in 2023 to 19,965 in 2024 [2][5] - China Resources Beer employed around 26,000 people in 2024, down from about 27,000 in 2023, a decrease of 1,000 employees [6] - Qingdao Beer saw a reduction of 817 employees, with total employees decreasing from 30,687 in 2023 to 29,870 in 2024, a reduction rate of 2.66% [8] Financial Performance - Budweiser APAC's beer sales in 2024 were 8.481 million kiloliters, a year-on-year decline of 8.8%, with revenue of $6.246 billion, down 7%, and normalized EBITDA of $1.807 billion, down 6.3% [2] - Yanjing Beer achieved beer sales of 4.0044 million kiloliters in 2024, a year-on-year increase of 1.57%, with revenue of 14.667 billion yuan, up 3.20%, and net profit attributable to shareholders of 1.056 billion yuan, up 63.74% [6] - China Resources Beer reported a total revenue of 38.635 billion yuan in 2024, a slight decline of 0.76%, with net profit attributable to shareholders of 4.739 billion yuan, down 8.03%, and a gross margin of 42.6%, which is an increase of 1.2 percentage points [8] - Qingdao Beer reported revenue of 32.138 billion yuan in 2024, a decrease of 5.3%, while net profit attributable to shareholders was 4.345 billion yuan, an increase of 1.81%, and net profit excluding non-recurring items was 3.951 billion yuan, up 6.19% [10]