新疆“五一”促消费成绩亮眼 汇嘉时代客流激增75% 销售额破亿元

Group 1 - The Xinjiang consumption market showed strong supply and demand during the recent "May Day" holiday, with monitored retail and catering enterprises achieving sales of 360 million yuan, a year-on-year increase of 7.9% [1] - Huijia Times, a leading retail enterprise in Xinjiang, experienced a peak in customer flow during the holiday, with 25 stores across 10 cities achieving sales exceeding 100 million yuan, and overall supermarket sales increasing by 9.8% year-on-year [1] - The company organized over 150 themed marketing activities and collaborated with more than 50 brands to create a diverse consumer experience [1] Group 2 - Various regional stores integrated national trends and family entertainment, hosting events like children's theater and cultural exhibitions to enhance consumer engagement [2] - The Karamay shopping center supermarket capitalized on the young economy with e-sports and live streaming events, resulting in a year-on-year sales increase of 37.4% and a 23.7% rise in average transaction value [2] - Several supermarkets reported significant growth in gross profit and daily customer flow, with some stores seeing increases of over 20% in daily customer flow compared to the previous year [3] Group 3 - Huijia Times is implementing a combination strategy of government subsidies, brand discounts, and live streaming coupons to stimulate consumer potential [3] - The company is focusing on cultural experiences and community engagement through various activities, enhancing the commercial value and humanistic care within the shopping environment [3] - A strategic partnership was signed with ByteDance's Feishu to develop a "low-altitude economy + consumption" model, aiming to drive digital upgrades in traditional retail and explore new connections between aviation and commercial operations [4]