银联商务创新“支付+”服务,科技赋能“以旧换新”落地
Sou Hu Cai Jing·2025-05-09 02:51

Core Viewpoint - The "old-for-new" consumption policy is being actively promoted across various regions in China, leading to a resurgence in holiday consumption, with UnionPay Business playing a significant role in facilitating these initiatives [1][10]. Group 1: Implementation of "Old-for-New" Policy - UnionPay Business established a "Promoting High-Quality Consumption Development" task force to ensure efficient implementation of the "old-for-new" projects across the country [2]. - The company completed the full process of platform setup for the "old-for-new" initiative in Hubei within just 8 days, enabling over 3,000 stores to participate [2]. - By September 2024, UnionPay Business had participated in the implementation of "old-for-new" activities in 28 provinces within two months of the policy announcement [3]. Group 2: Technological Support and System Development - UnionPay Business has developed a public service platform for the "old-for-new" initiative in Guangdong, accommodating local needs and ensuring timely launch [3]. - The company has built provincial platforms for 17 regions, enabling functionalities such as user qualification verification and subsidy fund distribution [5]. - A comprehensive solution was provided, including features for consumer coupon applications, product management, and digital invoicing, ensuring a seamless process for subsidy management [6]. Group 3: Resource Allocation and Support - UnionPay Business mobilized resources across its branches to support the "old-for-new" activities, ensuring rapid response to local government needs [7]. - The company has invested heavily in human resources, with nearly 2,600 personnel dedicated to supporting various activities related to the initiative [9]. - Despite significant costs, UnionPay Business provided free services to merchants and local governments, demonstrating its commitment to corporate responsibility [9]. Group 4: Economic Impact and Future Plans - By April 2025, UnionPay Business had assisted in the disbursement of nearly 70 billion yuan in national subsidies, driving over 400 billion yuan in sales and benefiting more than 64 million consumers [10]. - The company plans to continue optimizing its products and services to enhance the effectiveness of the "old-for-new" policy and support high-quality economic development in China [10].