东方雨虹(002271)：需求不足致业绩承压 多元经营对冲行业下行

Core Viewpoint - The company reported a significant decline in revenue and net profit for Q1 2025, primarily due to weak market demand and ongoing structural adjustments in its business operations [1][2]. Revenue Performance - In Q1 2025, the company achieved revenue of 59.55 billion, a year-on-year decrease of 16.71% [1]. - The decline in revenue is attributed to weak demand in the real estate and infrastructure sectors, with new housing starts down 24.40% year-on-year [1]. - The company is undergoing structural adjustments, with direct sales in real estate procurement and engineering contracting continuing to shrink, impacting short-term revenue growth [1]. Profitability Analysis - The net profit attributable to shareholders for Q1 2025 was 1.92 billion, down 44.68% year-on-year [2]. - The gross margin for Q1 2025 was 23.73%, a decrease of 5.95 percentage points from 29.68% in the same period last year, influenced by a higher proportion of low-margin new products and intense competition in the waterproofing business [2]. - The net profit margin for Q1 2025 was 2.99%, down 1.79 percentage points year-on-year [2]. Cost Management - The company has made progress in controlling expenses, with total operating expenses for Q1 2025 amounting to 10.13 billion, down from 14.58 billion in the previous year [2]. - The sales expense ratio, management expense ratio, R&D expense ratio, and financial expense ratio all showed improvements compared to the previous year [2]. Cash Flow and Receivables - The net cash flow from operating activities for Q1 2025 was -8.13 billion, a significant improvement from -18.89 billion in the same period last year [3]. - The company has been improving its net cash ratio over the past two years, reflecting better expense control and working capital management [3]. - Accounts receivable increased to 88.22 billion from 78.52 billion at the beginning of the year, while other receivables decreased significantly, indicating ongoing efforts to manage historical issues [3]. Investment Outlook - The company aims to explore opportunities in sand powder products and deepen its retail channel while prioritizing partner relationships and accelerating overseas market expansion [4]. - Revenue projections for 2025-2027 are 283.78 billion, 292.73 billion, and 305.72 billion, with net profits of 14.22 billion, 18.99 billion, and 24.03 billion respectively [4]. - The projected price-to-earnings ratios for 2025-2027 are 19.2, 14.4, and 11.4 times, maintaining a "buy" rating [4].