TRT(SH:600085) Xin Lang Cai Jing·2025-05-11 02:25Core Insights - The company reported a revenue of 5.276 billion yuan in Q1 2025, representing a year-on-year growth of 0.16% [1] - The net profit attributable to shareholders was 582 million yuan, with a year-on-year increase of 1.10% [1] - The net profit excluding non-recurring items was 581 million yuan, showing a year-on-year growth of 1.66% [1] Financial Performance - In Q1 2025, the company demonstrated resilience in a complex market environment, achieving year-on-year growth in both revenue and net profit [2] - The net cash flow from operating activities reached 833 million yuan, an increase of 10.84 million yuan year-on-year, attributed to optimized raw material procurement and improved inventory structure [2] Marketing and Sales Strategy - The company is deepening its marketing reforms, focusing on both existing and new markets, particularly through the promotion of key products like Niuhuang Qingxin Wan [3] - Efforts include enhancing brand communication through cultural activities and personalized strategies for precise terminal promotion [3] - In the e-commerce sector, the company is accelerating the integration of online and offline operations, optimizing operational models, and strengthening partnerships with leading platforms [3] Investment Outlook - Revenue projections for 2025-2027 are 20.182 billion, 21.871 billion, and 23.529 billion yuan, with year-on-year growth rates of 8.52%, 8.37%, and 7.58% respectively [4] - Net profit forecasts for the same period are 1.738 billion, 2.007 billion, and 2.288 billion yuan, with growth rates of 13.87%, 15.48%, and 14.00% respectively [4] - Earnings per share (EPS) are expected to be 1.27, 1.46, and 1.67 yuan for the years 2025, 2026, and 2027 [4]