FLYCO(SH:603868) Xin Lang Cai Jing·2025-05-13 04:32Core Viewpoint - The company reported a significant decline in revenue and net profit for 2024, with a slight recovery in Q1 2025, indicating ongoing challenges in the competitive landscape and pressure on profitability [1][2][3]. Financial Performance - In 2024, the company achieved revenue of 4.15 billion, a year-on-year decrease of 18%, and a net profit of 460 million, down 55.1% [1]. - For Q4 2024, revenue was 830 million, a decline of 22.5%, with a net loss of 6.736 million, a decrease of 103.5% [1]. - In Q1 2025, revenue was 1.16 billion, a slight decrease of 1.5%, while net profit increased by 0.5% to 180 million [1]. Product and Regional Performance - In 2024, revenue from personal care appliances, household appliances, and other products was 3.96 billion, 60 million, and 110 million respectively, with year-on-year declines of 17.1%, 38.7%, and 36.3% [2]. - Domestic revenue was 4.13 billion, down 18.2%, while international revenue was 4.516 million, a decrease of 26.8% [2]. - Direct sales and distribution channels generated revenues of 2.16 billion and 1.97 billion respectively, with declines of 16.8% and 19.6% [2]. Profitability and Cost Structure - The company's gross margin decreased by 2.5 percentage points to 54.6% in 2024, with specific margins for personal care appliances, household appliances, and other products at 55.4%, 38.5%, and 32.8% respectively [3]. - The expense ratios for sales, management, finance, and R&D were 35.8%, 4.4%, -0.1%, and 2.3%, reflecting increases in sales expenses due to intensified competition [3]. - In Q1 2025, gross margin slightly decreased by 0.9 percentage points to 56.2%, while net margin improved by 0.3 percentage points to 15.6% [3]. Earnings Forecast - The company forecasts EPS for 2025, 2026, and 2027 to be 2.03, 2.43, and 2.76 respectively, maintaining a "hold" rating [4].