已经停产的撕拉片相纸，被年轻人捧成“纸中茅台”

Core Viewpoint - The resurgence of "tear-off film" as a trendy product in 2025, driven by social media and celebrity endorsements, has led to skyrocketing prices, with some selling for over 300 yuan per piece [1][2][4]. Group 1: Product Overview - Tear-off film is a type of instant film that requires manual adjustments and has a vintage aesthetic, characterized by strong grain and overexposure effects [3][4]. - The film's appeal lies in its retro feel and the unique beauty it offers, making it popular among young consumers who seek to capture "unretouched life photos" [3][4]. Group 2: Market Dynamics - The current market for tear-off film is limited due to the closure of production lines by major manufacturers like Polaroid and Fujifilm, leading to a scarcity of available stock [4][6]. - Prices for tear-off film have surged dramatically, with some second-hand products reaching up to 2000 yuan for a box of 10, compared to the original price of 70 yuan [6]. Group 3: Consumer Behavior - Young consumers are drawn to tear-off film due to its perceived value stemming from scarcity, as well as the social media buzz created by celebrities [10]. - Despite its outdated technology and potential for high failure rates in image quality, the emotional appeal and social value associated with owning tear-off film drive consumer purchases [7][10].