Core Viewpoint - The recent surge in popularity of pull-apart instant film paper, driven by celebrity endorsements and its unique aesthetic, has led to skyrocketing prices, even for expired products, raising questions about the underlying reasons for this trend [1][3][4]. Group 1: Market Dynamics - The price of pull-apart instant film paper has increased significantly, with some products selling for over 1,000 yuan, and specific examples include a price rise from 338 yuan to 410 yuan for a popular variant [3][4]. - The scarcity of pull-apart film, due to the cessation of production by major manufacturers like Polaroid and Fujifilm, has created a "limited edition" appeal, enhancing its market value [6][9]. - The unique experience of using pull-apart film, which involves a manual development process, contrasts sharply with the immediacy of digital photography, attracting a younger audience seeking novelty [8][9]. Group 2: Consumer Behavior - The nostalgic and artistic qualities of pull-apart film, which produce softer colors and a dreamlike quality, resonate with consumers looking for unique photographic styles [6][8]. - Social media influence, particularly from celebrities and fashion bloggers, has amplified the desirability of pull-apart film, leading to a trend where young people emulate the lifestyles of their idols [6][8]. - The perception of pull-apart film as a collectible item, combined with its limited availability, has turned it into a form of social currency among young consumers [9].
撕拉片相纸被炒至上千元?过期相纸凭什么卖这么贵?
3 6 Ke·2025-05-14 04:00