ESPN To Launch 'Ultimate Sports Destination' Streaming App In Fall: Why Analyst Says Disney Can 'Have A Direct Relationship With Their Viewers'
Leading sports brand ESPN is launching a new direct-to-consumer streaming platform under the flagship ESPN brand. Here's a look at what this means for Walt Disney Co DIS and the streaming sector.What Happened: ESPN announced this week that its long-awaited DTC streaming platform will debut in the fall with a $29.99 per month price point."We are providing everything ESPN has to offer directly to fans and all in one place," ESPN Chairman Jimmy Pitaro said.Pitaro said ESPN is the most "trusted, loved and recog ...