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“坐着邮轮来中国”成新时尚:入境游迎爆发式增长 点燃文旅消费新热潮
Yang Shi Wang·2025-05-16 08:02

Core Viewpoint - The implementation of the visa-free policy for foreign tourist groups arriving by cruise ships in China has significantly boosted the cruise industry and tourism in various ports, leading to unprecedented growth in passenger numbers and regional economic activity [1][11]. Group 1: Policy Impact - Starting from May 15, 2024, China has implemented a visa-free policy for foreign tourist groups arriving by cruise ships, marking a significant milestone for the cruise industry [1]. - The policy has led to a surge in foreign tourists, with Shanghai's cruise port recording over 580 cruise entries and more than 2.26 million passengers by May 13, 2025 [3]. - The Tianjin International Cruise Home Port has seen a 67% year-on-year increase in cruise entries, with over 200 cruise ships and a 93% increase in passenger numbers exceeding 350,000 [5]. Group 2: Regional Developments - Qingdao is expected to host over 40 cruise voyages in 2025, doubling the number from 2024, solidifying its position as a northern cruise hub [7]. - Xiamen has also experienced growth, with a record of over 7,000 passengers processed in a single day on April 23, 2025, showcasing the port's increasing popularity [9]. - Shenzhen's border inspection station reported a 287% year-on-year increase in cruise passenger numbers, with 121,000 passengers processed by May 15, 2025 [11]. Group 3: Economic Effects - The influx of foreign tourists has led to increased hotel occupancy rates and bustling restaurants, igniting cultural and tourism consumption [11]. - In Tianjin, the presence of cruise passengers has boosted local restaurant revenues by over 30%, with a 180% increase in spending via Alipay compared to the previous year [13]. - The "cruise + shore excursion" model has allowed foreign tourists to explore multiple cities, enhancing their cultural experience and contributing to a double-digit growth in visitor numbers at popular attractions [15].