一季度健康险“开门红”, 今年能否突破万亿门槛?
Sou Hu Cai Jing·2025-05-16 14:16

Group 1 - The insurance industry achieved a total original insurance premium income of 2.17 trillion yuan in the first quarter of 2025, reflecting a slight year-on-year increase of 0.93% [2] - Health insurance premiums reached 378.2 billion yuan in the first quarter of 2025, with a year-on-year growth of 4.85%, while property insurance health insurance also performed well with a premium income of 114.1 billion yuan, growing by 7.6% [2] - Despite the rapid development of health insurance compared to other types, it has not yet reached the anticipated "trillion blue ocean" market, indicating potential for growth with further medical reforms [2][3] Group 2 - Commercial health insurance was once viewed as a "golden track" for life insurance, with critical illness insurance, million medical insurance, and inclusive insurance forming the three main growth pillars [3] - Since 2018, health insurance premium income has been growing rapidly, surpassing 800 billion yuan in 2020, but growth has slowed since 2021, with 2024's industry premium income at 977.4 billion yuan, failing to break the trillion yuan mark for three consecutive years [3][4] - Issues such as insufficient payment efficiency of medical insurance products have been highlighted, with million medical insurance becoming less appealing over time [3][4] Group 3 - Most million medical insurance policies have two limitations: a deductible of 10,000 yuan and the requirement to first claim from social insurance, which restricts the effective coverage for many [4] - The average claim amount for medical insurance is low, with many insurance companies reporting average claims below 3,000 yuan, indicating a low payout ratio for short-term medical insurance [4][5] - The commercial health insurance payout structure acts as a "patch" for social insurance, but recent reforms in social insurance payment methods have reduced the payout space for commercial insurance [5][6] Group 4 - The DRG/DIP medical payment reform is expected to create new opportunities for health insurance in 2025, as outpatient treatment costs rise and demand for outpatient medications increases [6][9] - Many insurance companies are shifting focus to outpatient medication and equipment coverage, with new products launched that expand coverage beyond traditional hospital settings [7][8] - The demand for mid-to-high-end medical insurance is increasing, with significant growth in new customers for high-end medical insurance products, indicating a shift in consumer preferences [8][9]