Group 1 - The core viewpoint emphasizes the importance of the exhibition industry in the context of global economic changes, highlighting the trend of Chinese exhibition companies expanding internationally and the need for collaboration among government, industry, and enterprises to overcome challenges [1][2]. - The eighth Xiamen Exhibition Week attracted over 300 buyers and representatives from nearly 40 cities, showcasing the growing influence of Chinese exhibitions on the global stage [1]. - In 2024, the China Council for the Promotion of International Trade approved 1,166 overseas exhibition projects, indicating a significant increase in Chinese enterprises gaining visibility in international markets [1]. Group 2 - The article discusses the complexities of organizing exhibitions abroad, including cultural adaptation, policy compliance, and resource integration, which are essential for the successful globalization of Chinese brands [1][2]. - Xiamen has initiated innovative explorations in the overseas exhibition sector, leveraging its "Belt and Road" advantages to deepen engagement in the ASEAN market and expand international cooperation through platforms like BRICS [2]. - Emerging industries such as renewable energy, consumer electronics, and medical systems are increasingly focusing on not just exporting products but also on exporting entire supply chains, enhancing brand visibility and understanding of foreign market demands [2]. Group 3 - Successful overseas exhibitions require localization strategies, including understanding local markets, building local teams, and establishing good relationships with local governments and associations [2]. - The article concludes that creating more business opportunities through exhibitions can build stronger economic bridges between China and other countries, regardless of external environmental changes [3].
让展会真正成为经贸桥梁(纵横)
Ren Min Ri Bao·2025-05-18 22:02