Core Insights - Beike's "One Body, Three Wings" strategy continues to show effectiveness, with solid performance in Q1 2025 [1][2] Financial Performance - Total Gross Transaction Value (GTV) reached 843.7 billion yuan, a year-on-year increase of 34% [2] - Net revenue was 23.3 billion yuan, up 42.4% year-on-year [2] - Net profit stood at 855 million yuan, with adjusted net profit at 1.393 billion yuan [1][2] - Existing home business net revenue grew by 20% to 6.9 billion yuan, while new home business net revenue surged by 64.2% to 8.1 billion yuan [2] - Non-real estate transaction service revenue increased by 46.2%, accounting for 35.9% of total net revenue [2] Business Segments - Home decoration and furnishing revenue reached 2.9 billion yuan, a 22.3% increase, with a profit margin of 32.6%, up 2 percentage points [2] - Rental service revenue grew by 93.8% to 5.1 billion yuan, supported by an increase in managed properties [2] - Managed properties exceeded 500,000, with "Worry-Free Rental" managing over 490,000 units [2] Innovation and Technology - Beike is actively integrating AI technology across its services, enhancing long-term development [4] - The AI housing assistant "Pudding" has been launched in 10 cities to assist users in the home-buying process [4] - The "Client" assistant for agents has been used by over 200,000 agents, improving client maintenance and transaction rates [5] Research and Development - R&D expenses increased from 467 million yuan in Q1 2024 to 584 million yuan in Q1 2025, a 24.9% rise [4][5] - The company plans to continue investing in AI applications, indicating sustained growth in R&D spending [5] - As of March 31, 2025, Beike's cash and cash equivalents totaled 54.8 billion yuan [5]
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