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丽人丽妆强势三连板:麦角硫因概念遭游资热炒,公司仍深陷多重困境

Core Viewpoint - Despite facing significant operational challenges, including a projected revenue drop and major shareholder divestment, the stock price of Liren Lizhuang (605136.SH) has experienced a speculative surge driven by retail investors [1][3]. Group 1: Financial Performance - In 2024, Liren Lizhuang reported a revenue of 1.728 billion, a year-on-year decline of 37.44%, marking a five-year low and a reduction of over 60% compared to 4.6 billion in 2020 [3]. - The company transitioned from profit to loss, with a net profit loss of 24.4 million, a year-on-year decrease of 182.64%, and a non-recurring net profit loss of 39.98 million, down 437.32% [3]. - The beauty and personal care segment remains the core revenue driver, contributing 1.643 billion, which accounts for 95.06% of total revenue, but this segment also saw a decline of 39.34% year-on-year [3]. Group 2: Shareholder Changes - Alibaba, which previously held 17.57% of Liren Lizhuang, executed a complete divestment in Q4 2024, transferring 70.37 million shares at 6.9 yuan per share for a total of 486 million [4]. - The exit of Alibaba has severed a crucial support link for Liren Lizhuang, which had heavily relied on the Tmall platform, where revenue contribution was over 75% in 2024 [4]. - The company's actual controller, Huang Tao, faced a significant personal financial event, resulting in a 4.18% shareholding being transferred to his ex-wife, further complicating the ownership structure [5]. Group 3: Market Activity - On May 19, 2024, Liren Lizhuang's stock price hit a limit up, closing at 10.37 yuan, despite a net outflow of 89.04 million from main funds, indicating speculative trading behavior [1][2]. - The stock's price surge was attributed to market speculation around the "anti-aging drug" ergothioneine, despite the company's clarification that this concept had minimal impact on its financial performance [1][2]. - The trading pattern observed, characterized by "concept speculation - company clarification - fund withdrawal," is a common occurrence in the A-share market, highlighting the role of retail investors in driving short-term price movements [2].