XIAOMI(HK:01810) Xin Lang Cai Jing·2025-05-19 14:29Core Viewpoint - Xiaomi is set to launch its self-developed SoC chip, Xuanjie O1, on May 22, alongside its second SUV model, YU7. The chip will utilize a second-generation 3nm process, with the goal of achieving flagship-level performance [1]. Group 1: Industry Collaboration - Despite the upcoming launch, some industry collaborations have already been established, such as Beijing Xuanjie Technology Co. signing a testing service agreement with Dongfang Zhongke for performance evaluation and reliability verification of the SoC chip [3][4]. - Domestic chip companies have maintained long-term collaborations with Xiaomi, with Nanchip Technology confirming annual compatibility testing for charging chips with Xiaomi's new products [4][6]. - Zhaoshengwei has indicated a platform-level cooperation with Xiaomi, providing RF front-end components for nearly all of Xiaomi's platforms, although it has not confirmed participation in the Xuanjie O1 project [4][6]. Group 2: R&D Investment and Strategy - Xiaomi's self-developed SoC initiative represents a significant investment, with a ten-year plan to invest 50 billion yuan. As of April 2024, over 13.5 billion yuan has been invested, with a team of 2,500 people and an expected investment of over 6 billion yuan this year [7]. - The Xuanjie O1 project marks Xiaomi's return to the SoC main control chip sector since the release of the Surge S1 in 2017, which was previously halted due to various factors [7]. - The company aims to master advanced chip technology to support its high-end strategy, as stated by its founder Lei Jun [7]. Group 3: Market Position and Challenges - The domestic SoC market is still dominated by Qualcomm, MediaTek, and Apple, with limited breakthroughs in high-end SoC segments by local brands [9]. - The Xuanjie O1 project is seen as a new perspective for observing the advancement of domestic SoC projects, focusing on system-level collaboration and verification mechanisms [9].