60吨广东荔枝启程北美！中荔集团与10地市达成出口基地项目合作

Core Insights - The article highlights the launch of the first batch of 60 tons of high-quality Guangdong lychees for export to the North American market, emphasizing the importance of stringent quality control and innovation in cultivation [1][3] - The Guangdong province is a major contributor to the global lychee supply, with China producing 70% of the world's lychees, and over half of that coming from Guangdong [1] - The establishment of an export base cooperation project involving ten cities in Guangdong aims to create a comprehensive ecosystem from cultivation to export, enhancing the standardization and scalability of the lychee industry [1] Group 1 - The event marked the simultaneous launch of the Guangdong lychee export initiative and the global release of high-quality lychees by Zhongli Group [1] - Zhongli Group's chairman emphasized the need for innovation in variety and strict quality control to ensure the premium quality of their lychees [1] - The project will leverage the unique characteristics of lychee cultivation across ten cities, providing year-round supply and integrating advanced management techniques [1] Group 2 - Product innovation is identified as a key strategy for expanding into international markets, with Zhongli Group introducing several new lychee varieties [3] - The "Volcanic Rock Lychee" and "Guangli Red Lychee" are highlighted for their unique flavors and characteristics, while the patented "Late Beauty" variety extends the supply period [3] - The introduction of the "Zhongli Huadan" IP image, which combines traditional opera elements with lychee culture, aims to enhance the cultural value of the product [3]