Workflow
加强知识产权保护,助推文创产业繁荣发展
2 1 Shi Ji Jing Ji Bao Dao·2025-05-19 17:04

Group 1 - The core viewpoint is that museums in China are evolving into new cultural consumption scenes, attracting increasing visitor interest through innovative exhibitions and cultural products [1][2] - As of the end of 2024, there are 7,046 registered museums in China, an increase of 213 from the previous year, with total visitor numbers reaching 1.49 billion, up from 1.29 billion in 2023 [1] - The rise of traditional culture has led museums to transform their signature artifacts into IP-based cultural products, significantly boosting sales and engagement [2] Group 2 - Cultural product sales in Xinjiang's museums increased from over 2 million yuan in 2022 to nearly 20 million yuan in 2024, while Henan Museum's product variety grew from 102 in 2019 to over 2,000, with sales rising from over 2 million yuan to over 40 million yuan by 2023 [2] - Despite the high visitor numbers, there is still significant potential for the commercial transformation of cultural resources in museums, indicating room for growth in the cultural creative industry [2] - The phenomenon of homogenization in cultural products is noted, with many lacking unique creative expression and practical value, which hinders their appeal [3] Group 3 - Strengthening intellectual property protection is essential to enhance the commercial value of creative products and attract talent to the cultural creative industry [3][4] - The success of cultural products like those from the Palace Museum and popular media such as "Black Myth: Wukong" is attributed to the combination of IP creativity and protection [4]