六十五岁以上不接待？银发消费岂能一拒了之（民生观）

Core Viewpoint - The aging population, particularly those aged 65 and above, presents a significant opportunity for consumption growth, necessitating the removal of age discrimination in service provision and the optimization of consumption scenarios to better cater to this demographic [1][2][3]. Group 1: Market Potential - By the end of 2024, the population aged 65 and above in China is expected to exceed 200 million, accounting for 15.6% of the total population [1]. - The average life expectancy for Chinese residents is projected to reach 79 years in 2024, indicating that many seniors are healthy and willing to engage in consumption [1]. Group 2: Service Adaptation - Businesses should adapt their services to meet the needs of older consumers rather than rejecting them based solely on age, which can be seen as age discrimination [1]. - Examples of service adaptations include installing handrails in swimming pools and creating dedicated swimming lanes for seniors [1]. Group 3: Legal and Policy Framework - There is a need for improved legal regulations to eliminate age discrimination against older consumers and to create a fair market environment [2]. - Tax incentives and subsidies could encourage innovation in services targeting the elderly, such as insurance products tailored for fitness and housing [2]. Group 4: Consumer Responsibility - Older individuals are encouraged to take responsibility for their health and assess their physical condition when engaging in consumption activities [2].