Microsoft(US:MSFT) Huan Qiu Wang·2025-05-20 02:52Core Insights - Microsoft announced a significant upgrade to the Microsoft Store on Windows 10 and Windows 11, focusing on AI integration, developer ecosystem optimization, and enhanced user experience to create a more open cross-platform application ecosystem [1] Group 1: AI Integration - The introduction of "AI Actions" allows for AI-driven dynamic operation options, enabling intelligent interactions within applications, such as recommending actions like "edit image" or "remove background" based on content recognition [3] - A new AI Hub section in the Microsoft Store showcases tools and applications that integrate AI technology, including Luminar Neo image editor and AI assistants from Microsoft Edge and Bing [3] Group 2: Developer Ecosystem - Developers can integrate on-device AI models through WinAppSDK to create privacy-focused intelligent applications, supported by the Snapdragon X Elite AI development program in collaboration with Qualcomm [3] - Microsoft launched a "computing power marketplace" in partnership with Moso Space, offering flexible computing power rental services for developers to access GPU and TPU resources for AI model training and deployment [3] Group 3: Application Distribution and User Experience - The Microsoft Store adjusted its algorithm to prioritize new content and personalized recommendations, reducing the visibility of already installed applications [4] - The store supports third-party applications to generate review summaries through AI analysis, providing a more objective evaluation of applications based on user ratings and AI insights [4] - A UI redesign has unified the interface for Windows 10 and Windows 11, and the store has relaxed its listing policies to allow more non-UWP applications, significantly diversifying the types of applications available, including traditional Win32 programs, PWAs, and some Android subsystem applications (limited to Windows 11) [4]