Workflow
2025年全球宠物市场规模突破3000亿美元
Bei Jing Shang Bao·2025-05-20 06:38

Group 1 - The global pet market is projected to exceed $300 billion by 2025 and reach $500 billion by 2030, with North America and Europe remaining key markets while Southeast Asia and the Middle East are emerging rapidly with over 30% annual growth [1] - The pet market in North America is mature, with significant consumer spending on food and veterinary care, while Europe emphasizes quality of life and sustainability, leading to the growth of premium and niche products [1][2] - The user demographic for pet products is predominantly young women, driven by emotional consumption and the trend of anthropomorphism in pet ownership, resulting in a higher female user ratio compared to males [2] Group 2 - The pet product market in urban areas of China has seen a year-on-year growth of 7.5%, reaching 300.2 billion yuan, with dog and cat consumption markets growing by 4.6% and 10.7% respectively [2] - The pet food industry is experiencing three main growth drivers: product innovation, brand building, and channel structure adjustment, with the latter being the most critical and fleeting opportunity [3] - The concentration in the pet food market is expected to shift towards companies rather than brands, as precise positioning and differentiated needs become more prominent, reflecting changes in social structures and increasing pet ownership among single individuals [3]